Despite my best intentions, and on your behalf, I’m about to break one of my commandments. Not one of the Big Ten but in my world it isn’t too far behind. This is it:
“Thou shallt not think about Christmas before December.”
Don’t worry, this isn’t going to be a rant about Santa’s Grottos in August or Christmas songs in shops in September, though my sympathies are definitely with shop assistants during the second half of the year.
No, this one is a plea to both artists and non-artists. An appeal on behalf of picture framers everywhere.
Framed images or items – paintings, photographs, maps, sport/music memorabilia, mementos – are a big part of the Christmas gift market. All good news for framers… except when 90% of the items arrive in the middle of December.
I’m lucky to have a great framing company but I know they are snowed under with work in the Christmas run-up. To the best of my knowledge there are no elves to lend a helping hand, so their team work ridiculously long hours in December.
So if you’re planning to give any framed items this year please spare a thought for small children who’d like to see their framer-parents before Christmas Day, and get that gift in early.
If you’re an artist, especially one with January events, please bear in mind that framers may take longer with your work during the Christmas rush and plan accordingly.
And while we’re on the subject of planning ahead, if you’re commissioning a piece of work, artists need the order even earlier than framers do.